Product Design
BIYU
BIYU is the 'Spotify for Stuff. They offer a curated selection of high-quality items for rent, delivered sustainably via e-bikes—making access easier, smarter, and greener.
BIYU is the 'Spotify for Stuff. They offer a curated selection of high-quality items for rent, delivered sustainably via e-bikes—making access easier, smarter, and greener.
Building a Design System from scratch
Lifting conversions from 1.8% to 3.2%
Optimized the online rental experience
Building a Design System from scratch
Lifting conversions from 1.8% to 3.2%
Optimized the online rental experience
Client:
BIYU
BIYU
Project:
Finished
Finished
Role:
As part of BIYU’s three-person design team, I played a key role in optimizing the online rental experience, increasing conversions from 1.8% to 3.2%. By streamlining the checkout process across both web and app.
As part of BIYU’s three-person design team, I played a key role in optimizing the online rental experience, increasing conversions from 1.8% to 3.2%. By streamlining the checkout process across both web and app.
